Paramount has released a new poster for Paranormal Activity 2, featuring an advertisement for the film's marketing strategy, "demand it", whereby audiences will cast their vote, and the areas that accrue the highest amount of interest will see the film released first. It's part of the unique release strategy that was responsible for the success of the film's predecessor.
Paranormal Activity 2 is, of course, the sequel to the immensely popular Paranormal Activity, which only cost about $15,000 and grossed over $100 million due to clever marketing and exceptionally positive word of mouth. Check out the poster below, and see the teaser in our Paranormal Activity 2 trailers gallery!
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