The most-watched television event of the year is gearing up to air on February 6, and movie studios are gearing up to release new footage of their anticipated films during the big game.
Last year 106 million viewers tuned in for the game, so the hefty price tag is worth it. A 30-second ad during the game is going to cost the studios $3 million.
Some studios are going with slightly less expensive spots, before or after the game. It looks like Warner Bros. and 20th Century Fox are steering clear of the expensive publicity time. But Paramount, on the other hand, is taking full advantage and full cost, airing spots for five of its upcoming films.
If you missed anything, we'll have all the spots available on Movie Fanatic after the Superbowl
Check out the complete list after the jump.
Battle: Los Angeles (Sony)
The Eagle (Focus)
Just Go With It (Sony)
Kung Fu Panda 2 (Paramount)
Captain America: The First Avenger (Paramount)
Cowboys & Aliens (Universal)
Pirates of the Caribbean: On Stranger Tides (Disney)
Super 8 (Paramount)
Transformers: Dark of the Moon (Paramount)
Post-Game "Glee" Spots:
Justin Bieber: Never Say Never (Paramount)
Take Me Home Tonight (Relativity)