Paddy O'Brien: They're always after me lucky charms... What!? Why does everyone always laugh when I say that? They ARE after me lucky charms! What!? Frau Farbissina: It's a television commercial. With this cartoon leprechaun, and all of these children are trying to chase him, "Hey, leprechaun, leprechaun man, we want to get your lucky charms." Oh! And there are these little tiny pieces of marshmallow just stuck right in the cereal. So when the kids eat them they think, "Ooh this is candy, I'm having fun!"